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Black Friday + Weekend
39%
Increase in Identity Recognition of Users with Purchase Intent
132%
Increase in Triggered Revenue
Cyber Monday
139%
Increase in Daily Opt-Ins
As seasoned marketers, FSA Store was looking for the next solution to amplify their current marketing strategies. GXP was the answer and allowed for FSA Store to continue keeping their data under a unified platform, which has been key to increasing personalization throughout their customer's journey.
Since GXP's kick off, FSA Store has turbocharged their list growth, along with revenue and cart reach rate.
Our GXP performance has been so strong, and we are ecstatic with the results so far.
Shawna Hausman, CMO