When moving to GXP from another ID resolution platform, along with SMS and ESP, IWA realized the importance of having a fully integrated platform to achieve stellar results. With this new strategy, IWA GXP campaigns have seen tremendous growth in both onsite and offsite KPIs as well as increases in overall revenue.

As a trusted partner, GXP’s team of experts continue to work with IWA to ensure metrics and results prove long-term success.